Hi, I am Mayowa. UX and product designer based in the United Kingdom 🇬🇧
Over the past 7 years, I’ve designed for Y-Combinator and PSG Equity-backed companies, designing products that deliver measurable growth and engagement. My work spans continents from simplifying AI workflows for startups in London to helping pharmacies across Africa embrace digital tools. I’ve taken on multidisciplinary roles across B2B SaaS, B2C platforms, mobile, web, and AI.
My Design Principles
My approach is built on a foundation of empathy, strategy, and collaboration. I believe the most successful products are born from a deep understanding of people and a clear vision for the business.
Start with the 'Why': I use mixed-methods research to uncover the 'why' before design begins.
Collaboration is Key: I collaborate closely across teams to build solutions together.
Data-Informed: I balance quantitative data with qualitative insights to make informed decisions
Leverage AI as a Creative Co-pilot: I use AI to augment and accelerate the design process
Experience
Beyond Work
I’m inspired by nature and long hikes, Travelling, I photograph landscapes and bring that sense of clarity and calm into my interfaces. If I’m not sketching, I’m in the gym or tending my garden.
